New Delhi: Chinese short-video creation app TikTok has launched a subscription-based music streaming service to take on market leaders Apple and Spotify. The company has launched a subscription-only music streaming service called “TikTok Music” in Australia, Mexico and Singapore, TechCrunch reported.
The expansion comes about two weeks after TikTok launched its music streaming service in Brazil and Indonesia. TikTok Music allows users to sync the service to their existing TikTok account and listen, download and share music.
The service includes the catalogs of major record companies, including Universal Music Group, Warner Music Group and Sony Music.
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“TikTok Music is a new type of music service that combines the power of music discovery on TikTok with a music streaming service that offers millions of tracks from thousands of artists,” a company spokesperson was quoted as saying.
“We are now beta testing TikTok Music in Australia, Mexico and Singapore, and will have more news to share about the launch of TikTok Music in the coming months,” it added.
According to reports, the company has invited users in Australia, Mexico and Singapore to participate in the TikTok Music closed beta test. All participants in the closed beta will receive a three-month free trial of the service
TikTok Music subscriptions will cost $8.16 per month in Australia, $6.86 in Mexico and $7.48 in Singapore, the report noted. The TikTok app is already a popular tool for music discovery, and is often used to help popularize songs used in viral videos.
By providing users with a way to listen to and discover music, the company is competing directly with Spotify and Apple.
TikTok Music lets you play full versions of viral TikTok songs, discover personalized music recommendations, access lyrics in real-time, create collaborative playlists with friends, import your music library, and find songs through lyrics search.
