JP Morgan on Jio India Phone: Regarding Reliance Jio’s Jio Bharat 4G mobile phone launch, brokerage house JP Morgan claimed in their report that the possibility of airtel tariff hike is now being considered. A hiatus has been given for the next one to one and a half years. Due to which JP Morgan has placed Airtel in the underweight category.
Big hole in 2G subscriber base
As per a report by JP Morgan, Airtel has recently increased the prices of 2G plans. The lowest priced plan of Rs 99 for 2G has been reduced to Rs 155 Reliance Jio does not work on 2G network and Vodafone-Idea is constantly losing its customers. That’s why Airtel had high hopes for a revenue boost from this price hike. Now after the launch of Jio Bharat 4G phone, Airtel’s 2G customer base might get a big push. Reliance Jio claims to add 10 crore subscribers through Jio Bharat.
Alarm bell for Airtel
Airtel seems to be struggling not only in the 2G category but also in the premium i.e. 4G category. As per a report by JP Morgan, on March 23, Jio came up with new affordable 4G postpaid plans. This plan has been successful in attracting customers in the premium category. With this, Jio India has rung alarm bells in 2G for Jio’s closest rival Airtel.
Ability to attract 2G subscribers
In the report, Jio Bharat’s features and prices are also described as fantastic. Priced at Rs 999, Jio India has the potential to attract 2G subscribers. It has features like HD voice calling, FM radio, 128 GB SD memory card support. The mobile has 4.5 cm TFT screen, 0.3 megapixel camera, 1000 mAh battery, 3.5 mm headphone jack, powerful loudspeaker and torch. Features like Jio Cinema, Jio Saavn and Jio Pay are also available in it.